HealthifyMe, faced a significant challenge in ensuring user engagement. A notable number of their users were missing scheduled calls with health experts. This issue was not just a minor inconvenience; it was a serious concern affecting the overall effectiveness of HealthifyMe's services. When users missed these calls, it led to a gap in their health management plans. This not only hindered the users' health progress but also impacted the efficiency of the health experts working with them.
To tackle this issue, HealthifyMe turned to a collaborative solution with Unscript.AI,. The core idea was to create amore engaging and personalised reminder system It allowed for the creation of personalised video reminders, these reminders were not generic; they were tailored specifically to each user. They included the user's name, appointment details, and even personalised messages.
This level of customization aimed to create a more direct and personal connection with the user.
Another key aspect of this solution was the timing and automation of these reminders. They were scheduled to be sent out some hours before each appointment. This ensured that the reminder was fresh in the user's mind, reducing the likelihood of them forgetting the appointment.
HealthifyMe ensured that the reminders were not only informative but also attention-grabbing. The personalised touch added to the effectiveness of these reminders. By leveraging AI technology by unscript for personalised engagement, they were able to address the issue of missed appointments, thereby enhancing the effectiveness of their service and improving user health outcomes.
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